Featured in Medium - Author Elizabeth Wright
Braeasy is a lingerie company breaking barriers in every possible way. From their focus on beautiful accessible bras to diverse representation in their marketing material to their inclusive values, this is a company that is determined to make a difference. These values and approach to bras isn’t surprising at all when you hear founder Rachel Whittaker’s story. Whittaker’s inspiration for Braeasy comes from her daughter, Jamie, who was diagnosed with a brain tumour at the age of 9. During surgery to remove the tumour, Jamie had a stroke. Through radiotherapy and rehabilitation, Jamie beat the odds and survived her cancer. And with the support of her family, she is figuring out how to tackle life post-stroke, including how to put a bra on.